Purpose Is Increasingly Important In Successful Businesses
Walking the walk with Laurence Kemball-Cook, CEO and founder of Pavegen, authored by Laura Cox, Senior Staff Writer at D/sruption…
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ANA Masters of Marketing: It’s About Growth and so Much More
The 2018 ANA Masters of Marketing Conference closed on Saturday after four days of presentations, networking and entertainment. The event…
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Marketing Automation and the Agency Model
This guest post is by David Brain – non-executive Director of Enero, Hotwire’s parent company and is on a presentation he…
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Purpose is what you do, not what you say
So much talk in marketing circles right now is focused on the importance of brand purpose. The ability of a…
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Why midsize is the right size
Whenever I hear Hotwire described as a midsize agency I consider it a badge of honor. We’re big enough to…
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Working well into a great future at Hotwire
“Some are born great. Some achieve greatness. Some have a PR team.” I had a chuckle upon hearing this irreverent…
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A Picture Is Worth A Thousand Words…Only When It Tells The Right Story
Today we are constantly bombarded by content – and it’s only increasing. In fact, 74% of marketers use visual assets in…
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Driverless Cars, Robots, and Machine Learning, Oh My!
There is a growing volume of rhetoric about how artificial intelligence (AI) and robots will replace the work of comms…
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7 Tips for Recent Grads to be Successful in Tech PR
College is tough, but PR is tougher. Are you up for the challenge? Here are seven tips and tricks that…
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A Word On Time…
“Hey, have you got a minute?…” This little question will throw the average person into a paroxysm on a daily…
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