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Written by Hotwire

Barbara Bates, Global CEO, Receives 2020 Individual Achievement SABRE Award

We are thrilled to announce Barbara was honored at this year’s PRovoke SABRE Awards with the Outstanding Individual Achievement award. Every year PRovoke (formerly…

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Written by Kelsey Quickstad

All Action and No Talk? How Communications Strengthens the Impact of Tech’s COVID-19 Response Efforts

The term “beating your chest” has long been associated with touting your own dominance. In reality, gorillas in the wild…

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Written by Hotwire

Video – the (not so) secret weapon…

During these times of uncertainty, with many events being cancelled and businesses working differently to usual, you may find some…

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Written by Kevin Dulaney

Post-Coronavirus Workplace: Let’s rethink the way we do things

COVID-19 has changed the way the world looks at everything. There is no single aspect of our lives that hasn’t…

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Written by Edward Parshotam

The invisible hand and natural selection: how smart retail brands and marketplaces can respond to a new landscape

In 1759, the economist Adam Smith introduced the concept of the ‘invisible hand’, outlining how a free market economy successfully…

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Written by Gilberto Williams-Gamboa

May the Fourth be With All of Us

A long time ago in a galaxy far, far away (actually, not that long ago and probably not that far…

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Written by Eva Dudzik

Communications During a Global Crisis: Three Ways to Strategize for the Future

The communications industry – whether in-house or agency – is transforming (may I add, unexpectedly) following the emergence of COVID-19….

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Written by Victoria Morrison

Leaning into learning – upskilling to add value to your organisation

‘’Am I actually of any use to my organisation right now?’’ is a question running through some people’s minds in…

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Written by Lucy Nast

The power of design in uncertain times

In a time of uncertainty and confusion it is more important than ever for there to be clarity in all…

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Written by Amy Ronge

The importance of long-term, strategic planning

Right now, we’re in a new world. One of self-isolation, of people losing their jobs, and businesses struggling to stay…

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