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Written by Laura Macdonald

CES 2020, That’s a Wrap

While CES is still considered to be a tech show, it’s notable that the most talked about news from the…

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Written by Matt Cross

The Purpose Paradox

“The material world has nothing left to give you, the material world will only take from you.” Those on a…

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Written by Nichole Mullen

Exploring Trends in Events for 2020

While business is increasingly digitized and workforces distributed, in-person events are enjoying an unsuspected surge in popularity.  With more events…

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Written by Hotwire

Consumer Tech Experts Share Top CES Tips

Exhibitors have been confirmed, the press list is out and we are just about a month away from CES 2020….

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Written by Darryl Sparey

How to embrace measurement to get a bigger comms budget

It’s said in many different ways by communications professionals – whether it’s not being given a “seat at the table”…

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Written by Jennifer Sricharoenchaikit

CES Rookie Mistakes? Here’s What the Media Has to Say

How do you describe CES? Last week, media from CNET, Digital Trends, Fast Company, Inc., Laptop Mag, Refinery 29 and…

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Written by Chris Paxton

Putting Planning at the Heart of Measurement – for AMEC Measurement Month

There’s something pleasingly ironic about November being AMEC Measurement Month 2019. The 11th month on the calendar takes its name…

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Written by Drew Usher

Brands Need to Integrate Audiences, Not Channels

Integrated communications has become an excessively complex and subjective term across the industry, when it should be a simple concept….

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Written by Rahat Rashid

Breaking Through CES Clutter – How to Stand Out in A Sea of Consumer Products

If you haven’t heard anyone describe what CES is like and this is your first time heading to the show,…

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blog
Written by Brittany Margiotta

True or False: If You’re Just Thinking About CES Now, You’re Late?

True or False: If You’re Just Thinking About CES Now, You’re Late? True. October continues to prove to be the spookiest…

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