Success Story
Making Multiverse a Headline Name in Quantum AI
88
Pieces of coverage
126M
Audience reach
Industry
Multiverse Computing, a Spanish quantum AI company founded in 2019, develops solutions inspired by quantum computing to optimize AI models, reduce their computational costs, and facilitate their real-world deployment.
Challenge
As part of a strategic funding round, Multiverse Computing sought to boost its visibility and credibility beyond the tech ecosystem, positioning itself as a leading authority on quantum AI among the media, investors, and other key stakeholders.
Services Provided
- Public relations
Outcome Summary
Hotwire designed and implemented a comprehensive communications strategy that turned the funding round into a positioning milestone for Multiverse Computing, boosting its visibility, strengthening its reputation, and solidifying its presence among business and technology media outlets and investors.
1 Plan: Strategic communication plan for the funding round
Hotwire developed a strategy based on unique insights, tailored messages, and key spokespersons
- Developing a narrative that combines the company’s technological value with the strategic significance of the financial transaction.
- Identifying priority audiences and key messages to maximize the announcement’s impact on the company’s reputation.
- Designing a spokesperson strategy and a media outreach plan aligned with business objectives.
2 Deliver: From the initial announcement to key coverage
Development of a communication plan aligned with business objectives and the strategic importance of the funding round
- Identification and prioritization of the financial, technological and business media outlets with the greatest relevance and influence to maximize editorial impact.
- Release and distribution of the press release regarding the funding round.
- Management and coordination of strategic interviews with the CEO to strengthen the company’s corporate positioning.
3 Prove: Increased brand awareness and strategic positioning
Strengthening brand recognition and amplifying Multiverse Computing’s positioning among strategic audiences.
- Extensive editorial coverage in leading economic, technology, and business media outlets.
- Visibility for Multiverse among strategic audiences.
- Boosting the company’s presence in the media conversation on artificial intelligence and quantum computing.
88
Pieces of coverage
126M
Audience reach
94%
Coverage in Tier 1 media
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