Top Technology PR Firm Tapped by Consumer Technology Clients
NEW YORK and SAN FRANCISCO—June 7, 2023—Hotwire, the global communications and marketing consultancy, today announced continued momentum of the business, with new client wins and multiple award wins.
Hotwire continues its portfolio diversification with three new clients: Vivint Smart Home, Tekion and Bolt. The businesses are turning to Hotwire for communications support given Hotwire’s technology expertise and innovation with global reputation, relationship, and revenue services. Vivint Smart Home tapped Hotwire for product PR as well as executive communications. Tekion selected Hotwire to increase awareness and build thought leadership for their CEO. Hotwire Global works in close partnership with Bolt’s internal PR team to support the integrated communications program including core media relations and executive thought leadership.
“Much like the rest of the technology market, consumer tech brands feel the waves of the larger macro-economic environment. To navigate that turbulence, while continuing to push their industries forward and meet customers where they are, these clients were seeking partners who can provide distinct strategies that drive business impact,” said Heather Craft, CEO of Hotwire North America. “Hotwire brings that, with client teams that are experts across a variety of disciplines and services who use communications and marketing to solve business challenges. This is why we see clients like Vivint, Tekion and Bolt bring us onboard as a partner to build out their product programs.”
Hotwire has recently been named second in O’Dwyers’ “Top Technology PR Firms” list and won a number of awards that highlight its quality client service and results focused programs, including: finalist placement in “The PR Daily’s Top Agencies” in the “Mid-size Agency” and “Campaign of the Year” categories; four shortlist nominations in the PRovoke SABRE North America 2023 awards; and winning the PRovoke Innovation SABRE North America Awards category “Diversity, Equity & Inclusion Initiative.”
In February 2023, Hotwire expanded its data and analytics offerings, through a suite of insight-led solutions: Account IQ, Audience IQ, CommsIQ, and PerformanceIQ.
About Hotwire
Hotwire is the global technology communications and marketing consultancy. Founded in 2000, we operate a worldwide network of wholly owned offices serving a range of clients from scale ups to established multi-nationals. We unleash the possibilities of innovative technology through integrated communications that ignite curiosity, spark action and fuel success. We do this using our proprietary methodology which is underpinned by robust insight and strategy, purposeful creative, integrated planning and a core emphasis on measurement and evaluation.
For more, please visit www.hotwireglobal.com