Hotwire Webinar: PR in the AI Era
October 21st, 11AM ET
As AI reshapes the media landscape, PR’s influence is more critical than ever: earned media and trusted sources now directly shape what shows up in AI. This shift is revolutionizing the PR industry, creating both opportunities and new responsibilities for PR and comms professionals.
In this 40-minute webinar, you’ll learn:
How AI is reshaping the PR landscape and what it means for the future of the discipline
Actionable strategies PR professionals are taking now to adapt and lead the way
Ways PR teams can optimize content for AI to increase visibility across AI platforms and effectively measure impact within AI-driven tools
Reserve your spot
Meet our AI & PR Experts
Pete Pachal
Founder
The Media Copilot
Meredith Klein
Substack Journalist
Meredith & the Media
Olivia Fajardo
Director of Research
Institute for Public Relations
Matt Oakley
SVP, Analytics & AI
Hotwire Global
