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Unlocking success, together

Hotwire Global

Hotwire has over 20 years of igniting possibilities for tech businesses. Hear our expert views and insights from our team on the latest developments in the industry.

Having worked with the world’s leading technology organizations on their Partner Account Based Marketing (PABM), strategies and programs, Hotwire Marketing have gained insights into best-practices, nuances, and approaches that ensure ongoing success during these times of unprecedented challenge and change.

Download our latest guide to PABM, where we cover:

  • Core principles to PABM
  • An overview of single Account Based Marketing (ABM), driving to-partner ABM and driving with-partner ABM
  • The PABM process and nurture loop