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Insights that
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reflections from AMEC summit blog hero

Hotwire Insights

Reflections from AMEC Summit 2023

I had the privilege of attending this year’s AMEC summit held back in May and enjoyed time...

Predictive Analytics

Data & Insights

5 Ways Predictive Analytics Can Accelerate Growth

Marketers have access to a wealth of data in this modern age – from customer data stored in CRMs...

Intent Data

Data & Insights

The Role of Intent Data in Driving Revenue, Relationship and Reputation

Content is key to influencing hearts and minds. However, a lot of research goes into creating...

Hotwire Insights

Data and Analytics at Hotwire Global

Hotwire Global is proud to announce a major milestone in its mission to provide innovative and...

Hotwire Insights

Using Data and Analytics to Elevate Your Corporate Communications

The average office worker receives 121 emails each day as well as many other forms of comms via...

ABM Tech

Hotwire Insights

Technology: the key to ABM success

If I was forced to choose one factor above all others to account for Account-Based Marketing’s...

Content Pain Points

Account Based Marketing

Overcoming Pain Points Using Intent Data

As more technology solutions enter the marketplace, the need to produce a relevant, personalized,...